Ad Campaigns, TMId Couture, TMId RTW, Uncategorized

TMId Ad Campaign: Swimwear S/S 16


I know this is terribly late, it’s actually the A/W 16 season and yet I’m posting for S/S 16 but this is one of the perks of just trying things out, experimenting, trying to do your own thing with no pressure of buyers being on your neck and expecting you to be up to date or competing with other brands or whatever.

This is a follow up from the previous post. In addition to the evening dress, I decided to include swimwear and went with black and white and also incorporated some gold details into them, some didn’t turn out like I had planned but at least I learnt what not to do next time.

We found beautiful locations to shoot these garments and I’m completely excited about how the pictures turned out; for some, I just want to put on a frame and hang in my living room. I hope you love these pictures as much as I do, please scroll through, enjoy and leave your comments, let me know what you think *kisses*.

All accessories are by Essence de la Vie.

First, the black two-piece Leila bikini with mesh kimono:

DSC_1046 DSC_1038 DSC_1044 DSC_1075 DSC_1091 DSC_1083The oversized maxi dress:
DSC_0727 DSC_0737 IMG_1723

The black and gold one-piece Noelle bikini
DSC_1122 DSC_1152

The white one-piece Roxanne bikini and mesh kimono:DSC_0746a DSC_0752 DSC_0765 DSC_0750 DSC_0769 DSC_0827 DSC_0828a DSC_0843 DSC_0860 IMG_2349 IMG_1891 IMG_1881

Oh, and then Madri convinced me to join in.

The army green jumpsuit:
IMG_1509 2

Huge thanks to Sarra Bousquet (and myself lol) for modelling for TMId, you were too awesome, to Madri for the beautiful accessories and for taking awesome photographs, to Vanessa for assisting with makeup, and to Anny Roberts and ImperialMediaPhotography for assisting with editing some of the photos.

Designed & made by: Joy for TMId
Model: Sarra Bousquet
Photography: Joy & Madri Joubert
MakeUp: Vanessa Williams (Vandora)
Location: Rhodes Memorial & Camps Bay

Read all about Essence de la Vie here and you can contact them on:

Cellular: +27 (0)79 285 0352


Love, kisses and hugs.




  1. tmid
    March 1, 2016 at 9:39 am

    […] Source: TMId Ad Campaign: Swimwear S/S 16 […]

  2. tmid
    March 1, 2016 at 9:48 am

    love it babe! can’t wait for the next post!

  3. tmid
    March 1, 2016 at 5:32 pm

    Aww my baby, thanks sweetie!!

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