Hey there,

I wish I could call this a collection or any other moniker that’s suitable for a carefully planned fashion project but it all happened last minute, that’s why I managed to squeeze in ‘Unofficial’ into the title of this post. This post is a lot of firsts for us, first TMId blog post, first kinda-professional photoshoot and first ‘ad campaign’. I use the word Unofficial and put ad campaign in quotes because this started with us having five garments that were to be delivered to a store and a lot of prospective clients asking for pictures of what we had for this summer. I happened to have a DSLR camera which I got from a friendΒ and thought “why not just take some pictures and have fun?”. So I put in other garments which had been made before, called up my ladies (see why it’s good to have incredibly hot friends?) and decided to do this mini photoshoot. Details of each item can be found below, please enjoy, they were made for your eyes only *wink*.

I may do another post on the behind the scenes of this shoot, the fun part; well the most fun part since all of it was one amazing roller coaster ride. I certainly had loads of fun, being photographer and designer all at once. And I want to thank my ladies for the support: Anita, Uyai, Valerie and Gege, you guys are way too awesome. Looking forward to more interesting and a bit more organised (lol) photoshoots with you guys *kisses*.

TMId Unlined Long Sleeve Chiffon Cardigans:
We have the blues:
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The Blacks and Browns:
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And the Pinks:
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And then the TMId Unlined Chiffon Maxi Skirt in Green paired with our Lace Cropped Top in Black
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We are totally obsessed with this TMId Leather and Denim Half-Grid Mini Dress with Asymmetric Hem, it is so simple, so easy to wear and just the right amount of perfect.
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Up close…
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Of course we saved the best for last, our masterpiece, the TMId Melton Sleeveless Coat with Extended Collar in Grey. We are so in love with this work of art. If we owned our own museum, we’d definitely hang it up somewhere. Just way too gorgeous. It is perfect for spring, just pair it with your comfy denim shorts and t-shirt and you’re good to go.
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Up close…
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Designed and made by: Joy for TMId
Models: Uyai Peters and Anita Clare
Photography: Joy

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15 Comments

  1. Kafilat Umar Reply

    The photos, models and clothes look so perfect it’s hard to beleive the shoot was impromptu! Well done Joy! Looking forward to more from you. Cheers! xx

  2. Wow!!!! This collection is perfect. Everything looks so high quality. I would love the sleeveless coat but unfortunately I stay in Hungary and I don’t know how possible it’d be to ship down here. Just let me know.

    • Awww, thank you so much darling! If you can please email me on tmidofficial@gmail.com and we can discuss details and finding a way to ship it to you. Would absolutely love to see to it that the coat gets to you somehow. Cheers! xx

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  4. Pingback: Personal Style: Winter Greys – The Official TMId Blog

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